Marigold

Beyond points, loyalty must drive a relationship & experience

Many Cheetah Digital clients have adopted our full Customer Engagement Suite (CES) to power their long term relationships from first touch with a consumer through their becoming a loyal customer and brand advocate. In this session with&nbsp;Scott Hudler, CMO for Torchy’s Tacos, we explore their customer engagement vision and why the CES was the right decision for their plans. From acquiring customers, engaging them from a single platform and building long lasting loyalty, you’ll get a first hand account of the process and decisions that go into charting a successful future with the right technology partner. Scott sits down with Cheetah Digital’s VP of Content, Tim Glomb, from one of their Austin, Texas locations to chat about all things marketing. Grab your seat now and join us for a session that’s bound to make you hungry while you watch.

Tim Glomb is the VP of Content at Cheetah Digital where he leads the development of multimedia content to enable sales and marketing along with client success. Tim is also the founder of Audience Sherpa, a strategic consulting firm that helps brands such as Bowtech, Health-Ade Kombucha, and Leupold & Stevens build, manage, and engage consumer databases through services such as personalized messaging and privacy compliance.

Tim Glomb

VP Content, Cheetah Digital

Scott Hudler is a senior marketing executive with a proven track record of delivering measurable results through innovation, product development and consumer engagement. With previous senior positions at Mars Inc., and C-suite stints at both Dunkin’ Brands and Dick’s Sports, Scott is well positioned to lead Torchy’s Tacos marketing efforts as they expand their footprint and grow the brand, which holds cult-like status with many taco enthusiasts.

Scott Hudler

CMO, Torchy's Tacos

The power of platform. Cheetah Digital's Customer Engagement Suite is leveling up top line revenue as much as 20% when you go all in. We sit with Scott Hudler, CMO at Torchy's Tacos, to hear why the CES was the right choice for their brand as they expand in 2021


The Customer Engagement Suite Difference with Torchy's Tacos CMO

Cheetah Digital

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Signals is CM Group's virtual video hub loaded with client case studies, conversation as well as product and solution overviews. No matter your industry or marketing needs, Signals has a video session below that will inspire you to challenge the status quo. CM Group is a leader in relationship marketing solutions that support marketers' needs across the entire customer lifecycle. From acquiring new contacts, through engagement and ultimately customer retention and brand loyalty, our portfolio includes Cheetah Digital, Sailthru, Selligent, Emma, Campaign Monitor, Liveclicker and Vuture. With over 40,000 brand clients ranging in size from Morning Brew to Starbucks, CM Group has a solution to help brands of all sizes and from all parts of the world grow their business, no matter the industry.

Finserv industries have seen some of the biggest digital transformations in recent years and consumer demands have changed the way they operate.&nbsp;Stats show that you need to adopt a customer obsessed relationship marketing strategy to survive.&nbsp;And you most likely need to change your entire customer experience. In this session we’ll explain the 4 stages of relationship marketing from acquiring new customers, understanding them as individuals, engaging them across all channels and ultimately retaining their business and fostering loyalty.