Episode 47  |  18:21 min  |  10.11.2021

Signals '21 Kicks Off with Cheetah Digital President Bill Ingram

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This is a podcast episode titled, Signals '21 Kicks Off with Cheetah Digital President Bill Ingram. The summary for this episode is: <p>And we’re back. Signals21 launches with our President,&nbsp;<strong>Bill Ingram</strong>&nbsp;delivering his opening remarks along with an explosive video to kick-start our award-winning virtual content series. We'll also give you a quick rundown on some of the key sessions across the 5 weeks of Signals.</p><p><br></p><p>Bill will go on to discuss how the concept of engaging consumers across the entire customer lifecycle, from acquisition to engagement, to retention, is more important than ever, and brands that achieve this will thrive and succeed in this environment. Bill will cover the evolution Cheetah has made with our customers over the past few years, and emphasize the shift in the market to real-time, 1-1 personalized experiences. This is a must-see session to get the latest corporate strategy from Cheetah Digital.</p>
Takeaway 1 | 00:54 MIN
Despite global challenges, a stellar year at Cheetah Digital.
Takeaway 2 | 01:05 MIN
93% of shoppers will buy some, or all of their holiday gifts online this year.
Takeaway 3 | 01:08 MIN
Just because you can collect data on an individual, doesn't mean you should.
Takeaway 4 | 04:04 MIN
Ww all know personalization gone wrong. Here are the three core principles to get it right.

And we’re back. Signals21 launches with our President, Bill Ingram delivering his opening remarks along with an explosive video to kick-start our award-winning virtual content series. We'll also give you a quick rundown on some of the key sessions across the 5 weeks of Signals.


Bill will go on to discuss how the concept of engaging consumers across the entire customer lifecycle, from acquisition to engagement, to retention, is more important than ever, and brands that achieve this will thrive and succeed in this environment. Bill will cover the evolution Cheetah has made with our customers over the past few years, and emphasize the shift in the market to real-time, 1-1 personalized experiences. This is a must-see session to get the latest corporate strategy from Cheetah Digital.

Guest Thumbnail
Bill Ingram
President, Cheetah Digital
Bill Ingram is the President at Cheetah Digital, where he leads the innovation team, which includes product management, product marketing, engineering, and user experience. With more than 25 years of experience in product leadership roles, Bill most recently led the Analytics Cloud business as Vice President and General Manager at Adobe. Preceding his years at Adobe, he worked at a variety of enterprise SaaS organizations including Sybase and Omniture. Bill lives in Utah with his wife, Amy, and three kids. When he is not working you can probably find him fly-fishing or cycling.

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